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15 Things a Designer Should Never Say

ArtBistro

September 25, 2009

#11 “We never read the type we only look at the TYPOGRAPHY.”

- David Langton, Langton Cherubino Group, Ltd.


Designers sometimes wear many different hats. Editor is one of them. Be clear about your responsibilities. Read the text. If you find a typo or misspelling, bring it to the clients’ attention. They will appreciate it.

Next Page: See #10

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  • Newlogoscaled125_max50

    BrJaws

    about 1 month ago

    16 comments

    Okay, I won't say how many of these I've said in the past or if I've said them at all. Still #1 advise KYMS & listen to the client.

  • Md2_max50

    dmantinibello

    2 months ago

    378 comments

    true

  • 005_max50

    xcillia

    3 months ago

    234 comments

    Thanks for the advice!

  • Cartoon_designing_sketch_max50

    hanieh

    4 months ago

    14 comments

    very effective advices. really thanks!!!

  • Rudebob_max50

    rainsmoker

    4 months ago

    2 comments

    loved it! i like the cautious tone you suggest we designers must show at all times. might sound obvious but we really do tend to forget our business faces and the prefessional image we should radiate.
    nice!

  • Photo_user_blank_big

    paperfoxes

    4 months ago

    8 comments

    Very useful and informative. This was much better than your "Things a Designer Should Never Wear" article.

  • Spiral_sunshine2_max50

    UniquelyLily

    4 months ago

    288 comments

    This was very informative, thanks!

  • Gary_iphone_max50

    gmeacher

    4 months ago

    16 comments

    "you have bad taste". Its a hard thing for me not to say to a client. I never have but I feel like I want to every time. Why cant we just slap the client and say, "Listen, your paying me because I am the one that knows what looks good and why"...haha. I know its not as cut and dry as that sounds, but I would love some tips on letting clients down easy when it comes to their contributed ideas. Seems like every logo Ive done freelance the client has asked for an Eagle or an ethnic circle of people holding hands, or a globe....UGH.

  • Mypicture_max50

    DonPelton

    4 months ago

    44 comments

    Very good advice.

  • Img_3334_max50

    cawobeth

    4 months ago

    8 comments

    well done.

  • Photo_user_blank_big

    jmlenn

    4 months ago

    2 comments

    I agree on this one. I work for a company and we are striving to help the client still do their design projects but with being more cost effective in mind. The customer appreciates your efforts for this and will then think twice before considering someone else.

  • Photo_user_blank_big

    shermin

    4 months ago

    4 comments

    I liked all the tips so much! I guess that they are working for all projects!!

  • Nancy_102808_max50

    muunlitr

    4 months ago

    10 comments

    For several years I have been known as the "go to person for large scale posters." This has been great because now my clients have been asking "what else can I do?" (lots of stuff!)

  • Nancy_102808_max50

    muunlitr

    4 months ago

    10 comments

    Excellent advice! This is something I have always done and it has saved me a whole heap of headaches as the project comes to a close . . .

  • Id2_max50

    klockarsdesign

    4 months ago

    3148 comments

    An addendum to #3: The old green-glass Coca-Cola bottle was all of those things, "old, awful, and outdated". The one thing it really was though - was effective and completely identifiable throughout the world! That is the principal reason behind a logo and/or symbol.
    Always watch what you say, of course, but more importantly for a re-design project, be sure you fully understand the value of the client's existing identity before trying to sell them on a change.

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