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Art Director

Job Description

Art directors develop design concepts and review material that is to appear in periodicals, newspapers, and other printed or digital media. They decide how best to present information visually, so that it is eye catching, appealing, and organized. Art directors decide which photographs or artwork to use and oversee the design, layout, and production of material to be published. They may direct workers engaged in artwork, design, layout, and copywriting.

Median Annual Salary

$68,100

Educational Requirements

Art directors usually begin as entry-level artists in advertising, publishing, design, and motion picture production firms. Artists are promoted to art director after demonstrating artistic and leadership abilities. Some art schools offer coursework in art direction as part of their curricula. Depending on the scope of their responsibilities, some art directors also may pursue a degree in art administration, which teaches non-artistic skills such as project management and finance.

Job Outlook

Despite an expanding number of opportunities, art directors should experience keen competition for the available openings.

For more information about becoming an art director read our helpful guides:

Nine Steps to a Career in Becoming a Designer

What to Expect from a Career in the Arts

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