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    How Get Started in Web Design

    How Get Started in Web Design
    Getting into web design, like any other art field, takes time and energy. It’s an industry that’s rapidly growing, and one that can be a little intimidating. But rapid growth doesn’t have to be scary. It means opportunity, after all. We use the web a little more each and everyday. And new websites are popping up every second — websites that ...
    Rated: +5
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    Show Appreciation While Promoting Your Art

    Show Appreciation While Promoting Your Art
    If you're a freelance graphic designer, or working for yourself, it may be a little more difficult to reach your clients and intended clients through normal channels. It's important for clients to know you're still out there and available to help them out with their design problems. How do you do it without spending most of the hours of your day ...
    Rated: +5
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    How To Write a Press Release for Art Events

    How To Write a Press Release for Art Events
    Press releases can be a helpful tool for artists who want to bring awareness to their art, successfully market and advertise their brand, as well as get people to their website or portfolio. But what exactly is a press release? A press release is defined as “a prepared statement about something deemed newsworthy that will be distributed in the news media ...
    Rated: +3
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    Five Tips for Marketing During a Recession

    Five Tips for Marketing During a Recession
    1. Blog where your clients are Find websites and blogs that offer content and resources that your clients need to keep informed. Where do they get their critical information? We’ve written articles for World-at-Work’s Workspan Magazine and Training Magazine to reach clients and prospects in the employee communication sectors. If you don’t know where your clients get their business information ask ...
    Rated: +9
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    How To Properly Photograph Your Artwork

    How To Properly Photograph Your Artwork
    In a recent coaching session, someone asked me if they their art photography represented their actual work. I knew this person’s work (as I have seen the actual physical pieces) and, honestly, they really didn’t do the work justice. That led to my thinking . . . how many others’ digital images of their artwork are just not “cutting the mustard?” ...
    Rated: +5
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    Art Marketing: Business Cards Aren't Enough!

    Art Marketing: Business Cards Aren't Enough!
    Every artist needs a well designed business card. It's a must have - like the basic black dress or the suit and tie in your wardrobe. Handing out the same business card is like wearing the same outfit to every occasion. You wouldn't wear your gym clothes to a wedding. That's not the impression you'd want to make. The same goes ...
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    7 Ways to Turn Your Art Into Holiday Gifts

    Elisha-Rio Apilado is a Chicago based graphic designer/illustrator and studio artist whose paintings and drawings have been featured in various exhibitions. Elisha studied studio art in Dallas, TX and moved back to Chicago where she obtained a B.F.A. in Visual Communications at the IL Institute of Art. She is currently diving into the career world of design while taking on ...
    Rated: +4
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    The Seven Habits of Very Successful Artists

    The Seven Habits of Very Successful Artists
    In the early 1990’s Steven Covey wrote a book entitled “The Seven Habits of Highly Effective People” which became a huge best seller and still sells well today. It was a book that provided a holistic and a principled approach for problem solving, living and adapting to change by seeing opportunities rather than problems. I believe that there are also seven ...
    Rated: +3
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    Mac or PC: The Better Choice for Designers?

    Mac or PC: The Better Choice for Designers?
    Designers need the right tools to create. It's been proven that the Adobe Creative Suite is an essential tool for designers. But the most important choice a designer or design company must make? Choosing between PC and Mac. It's no secret that the Mac has been labeled the "designer" machine, whereas PCs are solely for stuffy businessmen. But is Mac really ...
    Rated: +5
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    Design Strategies for the Digital Economy

    Your company’s website is the number one communications platform for promoting and expressing your brand, as well as, positioning and selling your products and services. How does this affect your marketing strategy? How will people remember your name or find your website? The survival of a communications tool from the “old media” (print) will be based on how effective it ...
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    How To Sell Your Art on Facebook

    Interested in using Facebook to sell your art, but not sure how? Artists know relationships sell art. And, social media is a great way for artists to market and promote their work, connect with buyers and ultimately make the sale! ArtBistro partner, Lori McNee got the scoop from two successful artists who‘ve transformed Facebook into their very own profitable gallery ...
    Rated: +20

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