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    Does Your Blog Cater to an International Audience?

    Does Your Blog Cater to an International Audience?
    As we all know the web is an international phenomenon. That being said, I’ve often wondered how having an international audience actually affects my site’s daily traffic. I live in the eastern United States so it’s fairly common for me to publish my posts early in the morning local time. That way, my readership will have my newest post waiting for ...
    Rated: +4
  • +5

    10 Tips for Getting Art Fair and Open Studio Visitors

    10 Tips for Getting Art Fair and Open Studio Visitors
    This article was originally published on FineArtTips.com Recently, I took part in a local open studio event, in a public space, together with seven other artists. I tested a number of strategies to bring visitors into my art booth and keep them there to look at my art. The tips below will be helpful for artists taking part in an art ...
    Rated: +5
  • +3

    8 Quick Tips to Improving Your Art Website

    8 Quick Tips to Improving Your Art Website
    When was the last time that you thoroughly checked and edited your art website to see that everything was in order? I mean going through your website page by page, post by post and image by image to see if everything was labeled, titled, tagged and in proper order? Like most of us, since we are all very busy, I am ...
    Rated: +3
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    Print Promotional Tool How To: Flyers

    Print Promotional Tool How To: Flyers
    Flyers are a great do-it-yourself promotional tool for artists on a tight budget. They are easy to create, produce and distribute. • You don't need graphic design skills to create flyers. You can use ready-made templates in most word processing software. Just fill in the blanks with words and images. • You don't need special equipment to print flyers. You can ...
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    Start Building Your Promotional Identity

    Start Building Your Promotional Identity
    Start By Building Your Presence Your audience sees your promotional pieces one at a time, in different places and contexts. You want to build a unified image of your brand in their minds, not fragments. Define a brand identity before you create the bits and pieces you plan to send out. Choose a consistent theme for all of the promotion you ...
    Rated: +2
  • +22

    25 Ways to Spread the Word About Your Art

    25 Ways to Spread the Word About Your Art
    You’ve put in tons of studio time, developed a signature style, created a body of work and are serious about selling your art or crafts and building your business. Even if you’re an experienced pro, are you doing everything you can to market yourself and create opportunities for sales every day? Here are 25 ways to spread the word, spur interest ...
    Rated: +22
  • +5

    How To Properly Photograph Your Artwork

    How To Properly Photograph Your Artwork
    In a recent coaching session, someone asked me if they their art photography represented their actual work. I knew this person’s work (as I have seen the actual physical pieces) and, honestly, they really didn’t do the work justice. That led to my thinking . . . how many others’ digital images of their artwork are just not “cutting the mustard?” ...
    Rated: +5
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    How to Find Names for Your Mailing List

    How to Find Names for Your Mailing List
    *1. Market Books* Every year, Writer’s Digest releases a book called the Artists & Graphic Designers Market. It lists the contact info for many different companies looking for illustrators in a variety of markets, like magazines, fine art galleries, book publishers, etc. There is a completely separate book especially for children’s illustrators too, called the Children's Writers & Illustrators Market. I’ve ...
    Rated: -1
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    Print Promotional Tools for Artists: Brochures

    Print Promotional Tools for Artists: Brochures
    Brochures are great promotional tools for artists with a reasonable budget and graphic design skills (or someone who has them). Brochures Say "Real Business" Since brochures take a bit more time, money and energy to create and produce than flyers or postcards, discerning readers are likely to take you a bit more seriously. It's About Your Audience You should have this ...
    Rated: +1
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    Art Marketing: Business Cards Aren't Enough!

    Art Marketing: Business Cards Aren't Enough!
    Every artist needs a well designed business card. It's a must have - like the basic black dress or the suit and tie in your wardrobe. Handing out the same business card is like wearing the same outfit to every occasion. You wouldn't wear your gym clothes to a wedding. That's not the impression you'd want to make. The same goes ...
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    How to Sell Your Work to Art Publishers

    How to Sell Your Work to Art Publishers
    Harriet Rinehart has a long history as an art publisher. Founder and president of H.W. Rinehart Fine Arts, Inc. for 18 years, she sold her company to Bentley Publishing Group in 1999. Since then she has worked on product development and artist search for the six brand divisions of Bentley Publishing Group. Artsy Shark spoke with Harriet about her artist search, ...
    Rated: +1
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    Promote Your Art to Corporate Clients

    Promote Your Art to Corporate Clients
    If you had an insider’s tour of the offices of power brokers, government officials and influential businesspeople in our nation’s capitol, what would you see? Judith HeartSong, the Art Director for corporate consulting firm ArtMatters LLC in Washington, DC, agreed to answer a few question about this world and how artists can become involved in the corporate market. AS: Your company ...
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    Top 10 Cheap Mobile Photography Apps

    1. FxCamera (Platform: Android OS) FxCamera (Platform: Android OS): FxCamera is the most popular mobile photo application on the Android operating system. It has cyan filters, Polaroid and Fisheye simulations, and light aperture sequences, among many other features. Pros: It’s constantly updated, every two months in the last year. If users know their favorite app produces good pictures and catches up ...
    Rated: +5
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    Press Release Marketing Tips for Artists

    Press Release Marketing Tips for Artists
    Today, press release marketing presents the artist with another low cost opportunity to promote their artwork. If done properly, press release marketing will bring traffic to the artist’s website, help in building and maintaining an artist’s brand and will eventually create incoming links to the artist’s website, thus, enhancing it’s SEO and gaining a higher page rank too.[widget:inarticlebulleted_art_marketing] There are myriad ...
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    Benefits to RSS

    RSS streamlines communication between publishers and readers. Since RSS has had a popularity surge, webmasters have been experimenting and using RSS feeds to deliver content in new and innovative ways. Typically, RSS feeds contain news headlines and content summaries. The content summaries contain just enough information without overwhelming the [widget:9_steps_guide_design_benifits] Articles are often placed into feeds to alert readers when new ...
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    Why Outsourcing Can Make You a More Creative Artist

    Why Outsourcing Can Make You a More Creative Artist
    Time management is something everyone struggles with and artists are no exception. Time management is especially important for artists wanting to earn a living with their art. Some artists want to do nothing but create. Of course they have to create something to sell, license, lend or loan or in any other way derive an income. But if the artist is ...
    Rated: +4
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    How to Make an RSS Feed

    Everyday more and more websites, news services and blogs are adding RSS content. RSS is a method of syndicating content.The concept of aggregating content in one central location or repository is very appealing. Consumers have become tired of push technology, RSS allows users the flexibility to regain control of their content. RSS feed creators provide content without forcing it on consumers. ...
    Rated: +1
  • +5

    Mac or PC: The Better Choice for Designers?

    Mac or PC: The Better Choice for Designers?
    Designers need the right tools to create. It's been proven that the Adobe Creative Suite is an essential tool for designers. But the most important choice a designer or design company must make? Choosing between PC and Mac. It's no secret that the Mac has been labeled the "designer" machine, whereas PCs are solely for stuffy businessmen. But is Mac really ...
    Rated: +5
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    Design Strategies for the Digital Economy

    Your company’s website is the number one communications platform for promoting and expressing your brand, as well as, positioning and selling your products and services. How does this affect your marketing strategy? How will people remember your name or find your website? The survival of a communications tool from the “old media” (print) will be based on how effective it ...
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    7 Ways to Use Google Alerts & Monitor Your Art Niche

    7 Ways to Use Google Alerts & Monitor Your Art Niche
    If you are not familiar with, or have not used Google Alerts to monitor your art niche, this article can be a very important new tool for you to use on a regular basis. Google Alerts will help you monitor very specific sections and segments in your area of expertise. In addition, Google Alerts can also be used as a great ...
    Rated: +3

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