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15 Awesomely Artistic Brew Labels

Elisha-Rio Apilado

15. Big Rock Brewery

Where: Calgary Alberta Canada

Big Rock Brewery consists of three original beers: “Traditional Ale,” “Bitter,” and “Porter.” Since the original trio, the brand has evolved into many other uniquely named brews, such as “Jack Rabbit” and “Grasshopper.”

The naming system is based on a scale of how spicy the brew is, as well as its ingredients. The product design displayed here is a conceptual pitch made by Straydog Marketing + Design. This company has a grass roots culture and is committed to being organic and local. Therefore, the redesigned bottles all have hand-drawn typography and illustrations to help convey their fresh and organic style.

Next: Learn More About Beverage Package Design →

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