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10 Secrets to Success in Art Licensing

Lance J. Klass

Secret #3 – Keep It In Color

Artists who have created superb pen and ink or pencil drawings regularly approach me. While these may have been popular back in the days of fine art prints and etchings a hundred years ago, they are almost impossible to license nowadays. People want color, the more the better. They want density of color, good color saturation, pleasing color, rich color. Not black and white, no matter what your art instructor may have told you.

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