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10 Secrets to Success in Art Licensing

Lance J. Klass

Secret #2 – Keep It Flat

You may like to sculpt or to create mixed-media three-dimensional pieces of art but if you do so, don’t expect them to be licensable. The vast majority of businesses who make their living by selling products with appealing art, want two-dimensional images. That means oil, acrylic, gouache or watercolor on canvas, paper or board. And, increasingly it means digital art as well.

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