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What's the Difference Between Print & Web Design?

What's the Difference Between Print & Web Design?

Elisha-Rio Apilado

As the world of technology evolves and people become more concerned about environmental issues, it’s the job of the graphic design world to grow with these trends. In efforts to be green, save trees and conserve resources, there’s more demand than ever to communicate design both digitally and on printed materials.

Most artists can design for either medium, but knowing the differences between the two (as well as the similarities) can be helpful knowledge for your career. Knowing a little more about how areas of design work can determine the route you take, the skills you acquire and the company you work for. And while many companies are all about digital/web design, print design is also still a viable and lucrative career path.

Media types

Print design is just that, designing on paper materials. This was the beginning of design, the original media that allowed artists and designers to communicate visually. As a print designer, you can work in magazine layouts/advertisements, newspaper layouts/advertisements, book jackets/interior layouts, product design/packaging, marketing materials (posters, postcards, brochures) and branding (business cards, logos). The end product of print designed material is a physical item an individual can hold and look through themselves.

Now although print design may be the first step for a company, the next bigger step as it is continuing to evolve is the world of web design. Web design products are always evolving and are less final than paper products. Web designers can work on HTML websites, flash websites, email newsletters and banner advertising. Web designers must think past design, as navigation (finding your way around a website) is a huge part of their jobs.

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